Business
Breaking: Beating Apple, Samsung reclaimed the crown of global smartphone market last month
Last year, Samsung remained the global leading smartphone brand with the highest market share until the third quarter. While the company lost its crown to Apple in the last quarter of 2020 due to high sales of the iPhone 12 series.
Now, an excellent news coming from South Korea hints that Samsung is on the way to reclaim the top spot in the first quarter of 2021. According to TheMorungExpress, the company snatched the top spot in the global smartphone sales in February.
Samsung reclaimed the crown in February 2021
The report shows that the Korean tech giant narrowly beat Apple on the back of the early release of the Galaxy S21 series. The company shipped 24 million phones, securing a 23.1% of market share last month while the Cupertino-based company sold 23 million units with a 22.2% market share.
It is worth mentioning that Samsung logged a market share of 15.6%, while Apple had 25.4% in January while the shipments of the former were 26% more than a year earlier, and even 12% more than the pre-pandemic levels in February 2019.
Aside from this, Chinese smartphone makers such as Xiaomi continued in third place with an 11.5% share, followed by Vivo with 10.6% and Oppo with 8.5%.
Galaxy S21 series helping Samsung to lead global market!
The early launching of the Galaxy S21 series is impressively benefitting Samsung to raise its global shipments and take over the market share of the US banned Huawei.
The market share gap between Samsung and Apple is usually about 5 percentage points in February, but due to strong sales of the US technology giant iPhone 12 series, the gap has narrowed to only 1 percentage point this time.
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