Samsung launches new Experience Store in Westfield Parramatta, Australia

Samsung Australia has announced the launch of its new Samsung Experience Store on November 26, 2021, at Westfield Parmarta, bringing a fantastic new experience to Sydney’s Western Hub.

The Experience Store offers visitors a preview of Samsung’s latest products, available in 150 square meters ranging from smartphones to smartwatches. It also has a dedicated customer service area where customers can get face-to-face assistance with their devices.

Earlier to the launch, Samsung had asked retail buyers to view the “Expand Your World” QR Code Wall Installation at its new store location in Parramatta Westfield. Visitors are invited to learn more about Samsung and scan QR codes for the chance to win several Samsung Awards, including the Galaxy S21 Ultra, Galaxy Watch4 Classic and Galaxy Buds2. Nearly 10,000 customers are associated with this experience.

A full range of Samsung mobile products are available for purchase in the Innovative Store, including the newest Galaxy Z Fold 3 and Galaxy Z Flip 3 models. In addition to the hardware, visitors can also experience some of Samsung’s best apps and services, including Samsung Pay, Samsung DeX, and Samsung Health.

Over the past twelve months, Parramatta has worked with Samsung to strengthen our partnership with Lockstep and our knowledge of the landscape, enhance the retail experience and ensure an open, supportive and collaborative work environment.

The Samsung Experience Store now opens at its new location on Level 2 (opposite Center Court) – Shop 2119, 159-175 Church Street, Westfield Parramatta, NSW 2150.