Samsung’s ‘The Premiere’ topped US premium projector market this year

Samsung‘s ‘The Premiere’ topped the US premium projector market this year. Samsung’s ‘The Premiere‘ topped the $3,000 projector market with a cumulative market share of 27.8% as of October this year, according to data released by US market research firm NPD.

Specifically, it is consolidating its market dominance in the ultra-short focus market, a product that can be installed against the wall without the complicated installation process. Ultra-short throw products are defined as products with a minimum short throw ratio of 0.37 or less.

Although the projector market growth has been stagnant for the past few years, the ultra-short-throw product market continues to grow with the recent launch of cutting-edge products such as ‘The Premiere’.

In response to the recent trend of enjoying various streaming services and content at home, Samsung Electronics launched a high-end home projector called ‘The Premier’ in October last year. ‘The Premier’ receives favorable reviews not only from customers but also from experts and customers based on its excellent product strength, especially in the North American market.

The media exemplifies a sophisticated design with a height of 5 inches and a width of 1 foot – an ultra-short-throw function that can project up to 120 inches – 4K image quality and excellent sound from 30-watt speakers, a perfect smart TV experience, and more.