Samsung opens its fifth Experience Store in Frisco, Texas

On February 18th, Samsung announced its fifth Samsung Experience Store at Stonebriar Mall in Frisco, TX. It’s not soo surprising that shopping has changed a lot over the past years. And consumers have become more comfortable shopping online and doing a lot of research on where to buy products.

Of course, it should come as no surprise that 81% of retailers today do research online before making a purchase. But when it comes to the most personalized, highly personalized technology – mobile devices like Samsung smartphones.

Samsung Experience Store Frisco, TX

As an extension of our Samsung.com online store, much of Samsung’s in-store experience is helping consumers see the Galaxy in action. And the company knows that many consumers are already familiar with Samsung – in fact, more than 71% of homes in the U.S. have at least one Samsung product.

It includes a suite of the most innovative products available in the store such as smartphones, tablets, smartwatches, earbuds, and PCs – including a full selection of color options that the company’s unique model and customers can only find in the Samsung Experience Store.

And the latest mobile devices – such as the recently announced Galaxy S22 Series and Galaxy Tab S8 Series – will be available in stores as soon as they launch, so customers will not have to wait to experience our latest technology.

Samsung Experience Store in Frisco

Although Samsung is a global brand, they have a deep relationship with Texas. In fact, this year marks the 25th anniversary of Samsung working and investing in the state, from Samsung’s state-of-the-art semiconductor facility in Austin to Samsung’s US Mobile Experience business headquarters in Plano. Frisco is the perfect place for us to bring practical experiences with Galaxy in the backyard of customers.