Samsung image sensor sales increased, and Sony chased to become market leader

Samsung is the number one in terms of the semiconductor market and now the company has increased its image sensor market around the globe. Similarly, Sony is aspiring to be the market leader by differentiating products and using new technologies.

According to market research company TSR, Sony’s market share, which is previously listed in image sensor sales, has declined slightly. On the other hand, companies of late like Samsung and Omnivision have been able to increase their market share.

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By 2021, the market share of Sony image sensors was estimated to be 43% with sales of $8.7987 billion. This is a decrease of 1.3% compared to last year. Samsung took second place with 19.7%, while Omnivision took third place with 14.1%. They achieved marginal growth of 0.8% and 2% respectively over the previous year, closing the gap by moving ranks.

Samsung’s expanding market share is due to price competition and a sharp increase in sales focused on medium to low-end smartphones. The analysis shows that Samsung has reduced costs by upgrading its image sensor packaging technology.

Counterpoint has analyzed that the price reduction of the 50-megapixel image sensor released last year by Samsung is the driving force behind the growth. Keeping this in mind, not only Samsung Electronics’ mid-range smartphones but also smartphones like Vivo, Oppo, and Xiaomi are equipped with the above image sensor.

Samsung also uses its line to easily generate photosensors. With this in mind, Samsung plans to use the image sensor as an important weapon for systemic semiconductors. As the number of smartphones with premium application processors (APs) has exceeded market expectations, it is expected to recover its revenue by growing the image sensor business.