Google has big plans for 2023, 2024, and so on…

Google Pixel 6 lineup introduced a major design overhaul, which later tweaked with the Pixel 7 series. The company plans to become the biggest threat to Samsung as Google Pixel devices are emerging as alternative options in the Android market.

In terms of Pixel phones, Google has big plans for not only 2023 but also for 2024 and 2025, as per AndroidAuthority. An anonymous trusted source revealed what major changes Google is going to make in its Pixel lineup in the coming years.

2023

At the Google I/O 2023, the company will introduce two new Pixel smartphones — codenamed “lynx” and “felix.” The former is going to be the Pixel 7a, while the latter is the possible Pixel Fold, which was pictured in renders a couple of days ago.

In late 2023, Google is expected to launch mainstream flagship devices namely the Pixel 8 (codenamed shiba) and Pixel 8 Pro (codenamed husky). Compared to the Pixel 7 lineup, the next Pixel line of smartphones is likely to share quite similarities.

2024

Depending on the profitability of Pixel 7a, Google is likely to revise the strategy of its affordable smartphone. Similar to the iPhone SEs, the company may end up launching “a” models per year. Pixel 8a, which is codenamed “akita” could be removed from the 2024 launch if Pixel 7a launch doesn’t make sense.

• Google also planned to launch the follow-up foldable device in 2024.

In Fall 2024, the US tech giant will come up with the Pixel 9 series of smartphones. In case the Pixel 8a gets canceled, we might see a third model in the Pixel 9 lineup, making a big change in the marketing strategy. The third model is rumored to pack all Pro-level features with a smaller 6.3-inch design.

2025

It’s not easy to talk about even 2024 and the source claims to have information about 2025 as well. Hence, going further, along with a recommendation to take it with a grain of salt, Google could make bold changes in its smartphone strategy in 2025, which will depend on success or failure of its 2023 and 2024 plans.

Pixel Flip in 2025

Since the foldable smartphone market is growing worldwide, Google is not leaving any space in the market. In 2025, Google could debut the Galaxy Z Flip rival, and to do so, it has an alternate strategy in place too. The first clamshell-foldable device could launch as a part of Pixel 10 lineup along with other three non-foldable Pixel 10 models.

However, if Google abandons the flip-style device, it would move ahead with four non-folding phones. That would be a vanilla model in small and large sizes and a pro model in small and large sizes. Once again, this would directly line up with Apple’s current strategy for iPhones.

In case the company cancels the clamshell Pixel phone, the mainstream Pixel lineup might have four non-foldable smartphones including two standard models with different screen sizes and two Pro models with different screen sizes, the same as Apple’s current iPhone lineup.

The roadmap sounds quite promising while everything depends on success and response in the market. Google is making better Android devices than Chinese vendors, but it’s far behind from Samsung. Since competition benefits consumers, we welcome Google’s arrival!