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Samsung is saving Android against growing iOS and arising HarmonyOS

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Samsung uses Google’s Android operating system in Galaxy devices that are keeping the OS alive against growing iOS and arising HarmonyOS. In the fourth quarter of last year, worldwide smartphone sales declined by 14 percent year-over-year, which would have surely affected OS rankings.

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Counterpoint Research report shows that Apple’s iOS outperformed the overall market, facing a 12 percent year-over-year decline, while Android OS faced a 16 percent decline in the fourth quarter of 2022. It’s worth mentioning that Apple surpassed Samsung in the Q4 market, and it radically affected Android’s share.

Going further with the analysis, iOS expanded to a record high in the last three months of 2022. The company got benefited following the launch of its iPhone 14 series, which directly boosted the expansion of its iOS software in the global market.

Android vendors other than Samsung also have tiny slices of the global market share, but they can’t save the OS. The South Korean tech giant sells the highest number of phones, and all are equipped with the Android OS. The report shows what everyone knows – if Samsung falls, Android falls.

“The global smartphone OS market was constantly changing in 2022, with iOS gaining and Android ceding ground,” cites Counterpoint Research.

The report further points out that challenging conditions in China due to COVID disruptions and macroeconomic headwinds are the key factors that are harming Android’s share in the market. At the same time, Huawei’s decline in the Chinese premium phone market somehow helped Apple to expand iOS.

Talking about the arising HarmonyOS, Huawei’s Android clone has captured a 2 percent share in the global smartphone OS market since its availability is limited to China with an 8 percent share in the country. As consumers prefer buying premium phones, Apple is gaining a share in both smartphone and OS markets.

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