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Samsung Speeds Up ‘Gauss’ AI Development to Meet Growing Generative AI Demand
Seeing the recent developments, Samsung apparently accelerating the development of in-house generative AI solutions. Samsung has recently applied for the trademark “Samsung Gauss” to the Korean Intellectual Property Office.
The document shows Samsung’s designated products that can use Samsung Gauss include AI software, machine learning-based language and voice processing, artificial production of human voice, text, images, sound, and video, and natural language processing/generation/production.
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Trademark registration is a common procedure performed before the launch of a product or service. Notably, the company has also submitted a priority review application to expedite the trademark registration process for “Samsung Gauss” on August 31.
If we infer based on what Samsung described, Gauss appears to be a generative AI-related patent. The Korean tech giant is currently preparing self-generated AI for executives and employees through collaboration with Samsung SDS and others.
Samsung Electronics said, “It is difficult to confirm information related to trademark rights.”