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Samsung x Thom Browne: The Legacy of Fashion-Forward Tech Innovations
Yesterday, Samsung launched the Galaxy Z Fold 5 Thom Browne Edition, with a release set for September 12. Prior to the Fold 5, the company collaborated with the fashion designer for the Galaxy Z Fold 3 and Galaxy Z Fold 2. Each Thom Browne Edition is extraordinarily crafted with precision to tell a distinctive story.
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Following the success of its first collaboration, Samsung released multiple Thom Browne collections of both foldables and wearables. Since launching the first Galaxy Z series Thom Browne Edition, both companies have made history by fusing timeless style and futuristic mobile technology.
Samsung x Thom Browne: The Legacy of Fashion-Forward Tech Innovations
Samsung worked to capture Thom Browne’s unique design identity in the Galaxy Z Fold 2 by adding the signature Thom Browne stripe on the device’s back glass using an innovative technique that made the logo appear to have a fabric texture.
With a thematic design and customized icons, the Galaxy Z Fold 2 Thom Browne Edition enabled users to curate a style that was all their own through various lock screen backgrounds featuring Thom Browne art sketches that could be changed each day of the week.
The Galaxy Z Fold 2 Thom Browne Edition package includes the Galaxy Z Fold2, Galaxy Watch 3 (41mm model), and Galaxy Buds Live as well as a special phone case and watch strap accessories.
In its second evolution, the Galaxy Z Fold3 Thom Browne Edition made a striking return with a modern design reminiscent of a classic white suit. Thom Browne’s signature colors bordered the new matte white finish and the shiny silver hinge added to the design, enhancing reflections from light.
When the Galaxy Z Fold 3 users turned on their Thom Browne Edition, they encountered a UX that brought the brand’s unique identity to life. Unfolding the device revealed a theme with Thom Browne’s signature stripe, while the home and lock screens were decorated with original sketches.
The Galaxy Z Fold3 Thom Browne Edition package includes the Galaxy Z Fold 3 and S Pen Pro, Galaxy Watch 4 (40mm model), and Galaxy Buds 2 as well as a special phone case and watch strap accessories.
The Galaxy Z Fold5 Thom Browne Edition is stepping onto the runway in 2023 with a sleek, commanding design reminiscent of a black suit. The refined back glass stands out with Thom Browne’s signature colors — Red, White and Blue — and the hinge and camera ring sport a gold hue.
Using black frames to bring everything together, this iteration blends different materials and colors for a touch of whimsy. Besides, the case is dressed to the nines, featuring a brogue stitch design and black pebble grain leather, the same material used exclusively by Thom Browne.
The Galaxy Z Fold 5 Thom Browne Edition package includes the Galaxy Z Fold 5 and S Pen, Galaxy Watch 6 (40mm model) as well as special phone cases and S Pen pouch and watch strap accessories.
Samsung could shift its investment from the EV battery business in the US. The company plans to adjust its investment in ESS from EVs due to a sluggish market. The move comes after low demand for EVs, particularly bikes, and growing demand for ESS.
TheElec reports that Samsung eyeing the growing demand for ESS (energy storage systems) in the US. North America’s largest power company NextEra Energy could be awarding Samsung with a potential 1 trillion won ESS order.
Samsung is investing in converting its EV battery pack production line in Michigan, US. The electric bike battery pack line will be dismantled and converted for ESS use. The investment is expected to begin as early as the fourth quarter.
- The ESS battery pack line will be located in Factory 1, where a battery pack line for Harley-Davidson is currently in operation.
- Factory 2 primarily produces battery packs for Stellantis PHEVs, such as the Jeep Wrangler 4xe and Grand Cherokee 4xe.
The Korean tech giant is pursuing a 1 trillion won order for ESS batteries from NextEra Energy. The order is estimated to be around 5GWh. The company has started accelerating its penetration into the ESS market since last year with its Battery Box.
Samsung is exploring advanced sensor-shift image stabilization (OIS) camera tech for future Galaxy phones. The company recently filed a patent application related to image stabilization technology for mobile devices in South Korea.
The latest Samsung patent suggests work on the sensor-shift image stabilization (OIS) camera is underway. However, Apple iPhone-like sensor shift camera tech is far from arriving on Samsung’s Galaxy smartphones.
The patent entitled “Actuator for optical image stabilization and camera module including the same” describes how less force is required to stabilize the sensor itself. This allows for a more precise correction of the sensor position.
The patent document shows that Samsung is continuing to develop its ideas and methods for sensor-shift image stabilization. The absence of such cameras is not a sign that the company has abandoned the idea.
Samsung has been working on sensor-shift image stabilization for years. The company aims to upgrade the Galaxy camera capabilities in the future. The sensor-shift stabilization offers a sharper image by moving the camera sensor.
Previously, patents related to sensor-shift telephoto camera surfaced. However, the Korean tech giant hasn’t commercialized the technology. The patent was published recently, but doesn’t mean we will be seeing this upgrade in the Galaxy S25 series.
The development suggests that Samsung won’t include it on Galaxies till an advanced variant evolves. As the exploration continues, sensor-shift OIS feature remains in hope for the future of Galaxy smartphone segment.
Samsung officially confirmed its teaming up with Qualcomm and Google for XR devices. Now, Qualcomm CEO revealed that the company is working with Samsung and Google to develop mixed-reality smart glasses.
According to the info, Samsung is working on portable mixed-reality smart glasses in collaboration with Qualcomm. Not XR headset, the company’s first extended reality product could be smart glasses with AI for new experiences.
Qualcomm CEO Cristiano Amon shared new details about Samsung’s upcoming XR product. In an interview to CNBC, Amon confirmed the collab with Samsung will result in “a new product” that offers “new experiences.”
Beyond that, he hinted that this product will likely be a pair of XR smart glasses, not a headset. Just opposite to Apple’s approach, Samsung and Qualcomm aimed to create XR smart glasses that would be portable and easy to carry around.
“I want everyone who has a phone to go buy companion glasses to go along with it,” Amon said. “We need to reach a point where wearing smart glasses feels no different from wearing regular glasses or sunglasses. Only then can we achieve true scale,” he added.
The XR smart glasses could debut later this year, featuring artificial intelligence. Samsung and Qualcomm reportedly aiming to make XR glasses mainstream, while Google could support them with optimized software.
Following the trend, the XR smart glasses could pack on-device AI capabilities. Some AI features will run directly on the device, others on the phone, and certain tasks will require cloud processing – unlocking “a whole new set of experiences.”
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