Samsung
Samsung’s The Wall MicroLED Display Helps Lucid Motors Revolutionize EV Design
Lucid Motors has installed Samsung’s The Wall at its design studio to enhance the design process for their future EV models. The 255-inch display empowers Lucid’s designers to view and review their designs in true-to-life color at a 1:1 scale.
The high-resolution display accurately reproduces the reflection of light off complex 3D surfaces. The authentic image rendition allows for increased collaboration between engineering and design teams, resulting in accelerated decision-making processes.
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With cutting-edge MicroLED technology, Samsung’s The Wall offers exceptional visual capabilities, providing Lucid with additional tools to meet the surging demand for sustainable electric vehicles, while elevating the luxury experience for drivers.
In addition, The Wall’s flexible-yet-compact design also saves valuable studio floor space at Lucid’s HQ. This allows multidisciplinary teams to use the space for collaborative design workshops to perfectly refine every detail of the vehicles to deliver the premier quality drivers deserve.