Samsung Galaxy S24: Contract discounts steal the show as subsidy takes backseat in Korea

Samsung’s new flagship phones have gained record-breaking pre-booking in South Korea. The new smartphones will go on sale on January 31, with first availability reserved for pre-booking consumers.

As the publicly announced subsidy (pre-order discounts) is limited to a maximum of 240,000 won, the contract discount of 25% discount on communication fees has become more advantageous.

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As the actual purchase price discount through subsidies is minimal, the contract discount of 25% discount on communication charges has become more advantageous. The maximum discount amount based on a 2-year optional contract is 780,000 won.

Even if you choose the cheapest 5G plan, you will receive a discount of about 290,000 won. When selecting the publicly announced subsidy, it is higher than 276,000 won including additional subsidy.

Carrier plans

KT, LGU+, and SK Telecom confirmed the public subsidy for Samsung’s Galaxy S24 series at a maximum of 240,000 won. Including the additional subsidy for distribution stores (up to 15% of the publicly announced subsidy), the total discount amount is 276,000 won.

Korean network providers; KT and LG U+ confirmed the public subsidy announced at the time of pre-registration. KT provides differential support depending on the rate plan, ranging from a minimum of 85,000 won to a maximum of 240,000 won.

LG U+ priced it from 84,000 won to 230,000 won. However, SK Telecom slightly increased the maximum subsidy by 30,000 won from the previously announced 170,000 won to 200,000 won.