WhatsApp prompts banner to encourage inviting new users

WhatsApp is enhancing user engagement with a new feature that prompts users to invite their contacts to join the messaging platform. This feature appears as a banner at the top of the chat list and is part of a targeted campaign to increase the app’s user base.

It is currently available to a select group of users who have installed the latest WhatsApp updates on iOS and Android devices. The banner aims to remind users to encourage their friends and family to use WhatsApp.

This approach is especially useful in countries where WhatsApp users are less, as it serves as a visible and convenient prompt for users to invite more people to the platform. By highlighting the advantages of new features and a unified chat experience, WhatsApp is looking to attract more users and maintain its position as a leading messaging service.

The feature is expected to be rolled out more widely in the coming weeks. This new move indicates that WhatsApp wants to keep users informed and connected, using the visibility of in-app notifications.

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