Samsung using giant screens for advert 2024 Paris Olympics ads

Samsung is advertising the 2024 Olympics in Paris, using giant outdoor screens for ads. The company’s outdoor advertisement for the 2024 Olympics is being carried out at major attractions in Paris.

These Olympics ads will run on giant screens at ‘Opera Garnier’ and ‘La Défense’ until September end. Containing Samsung’s message for the Olympics, the outdoor advertisement highlights the Galaxy Z Flip 5 foldable phone.

The ad also expresses ‘Breaking’, a new sport for the 2024 Paris Olympics. Supporting new possibilities, the company is making these efforts as part of attracting Olympic athletes and fans around the world.

Notably, Samsung has been an official Olympic partner for nearly 40 years. It has contributed to connecting fans around the world to enjoy and communicate with the Olympics more closely through smartphones.

The Korean tech giant reflects its brand values ​​of ‘Openness’ and ‘Inclusivity’ and ‘Open always wins’. These messages mean that infinite possibilities can be opened if everyone cooperates with an open mind to take on challenges.