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On March 14, 2021, Samsung has officially launched its new smartphones, Galaxy A52 and Galaxy A72 at the Galaxy Awesome Unpacked event. However, these phones are the successors of the Galaxy A51 and Galaxy A71 that were launched back in March 2020.

It is worth mentioning that it’s the first time when the Korean tech giant has introduced A series of devices at an Unpacked event. And of the Galaxy A52 and A72 equipped with powerful hardware and software installations to deliver a flagship-like experience at mid-range pricing.

Highlights:

Software updates:

Samsung has been committed to providing the latest mobile operating system for Galaxy users and has now expanded to the A-series. The Galaxy A52, A52 5G, and A72 will support three-generations of Android upgrades and regular security updates for at least four years.

IP67 rating:

The Galaxy A52, A52 5G, and A72 are water and dust resistant with an IP67. You can also plan for the unexpected with instant support and guaranteed coverage for damages, breakdowns, theft, and loss by adding Samsung Care+.

Bigger batteries:

Samsung Galaxy A52 packs a 4500mAh battery while the Galaxy A72 equipped with a slightly larger 5,000mAh battery that lasts two days.

Hyperfast 5G:

Life moves quickly, and phones should keep up. With power, hyper-fast speeds, and strong performance, the Galaxy A52 5G makes 5G connectivity accessible.

Enjoy premium essentials:

The Galaxy A52, A52 5G, and A72 are equipped with the Galaxy essentials including stereo speakers and external memory up to 1TB. Enhance the stereo speakers’ experience with Dolby Atmos for a rich soundscape filled with up-leveled depth and detail.

Display:

Samsung enhances the experience and style with a vivid display and exquisite design to adapt and reflect your life.

Brighter and Smoother

With Super AMOLED displays alongside 120Hz refresh rates on the Galaxy A52 5G, and 90Hz on the Galaxy A52 and A72, users can experience the scrolling even smoother. Thanks to the 800 nits increase in brightness, you can continue to watch and scroll through social media posts even when outdoors.

Comfortable viewing experience

The display has also obtained the “Eye Care” certification, and automatically adjusts the color temperature of the display according to the usage pattern of the smartphone, thereby reducing eye fatigue through the “Eye Comfort Shield”.

Refined design

The new Galaxy A series adopts a novel design, a soft design, and a minimal camera housing, which is both simple and purposeful.

Processor:

Samsung Galaxy A52 and Galaxy A72 are powered by Snapdragon 720G while the 5G version of the Galaxy A52 equipped with Snapdragon 750G processor.

Software:

The Galaxy A52/A52 5G and Galaxy A72 come pre-packed with the latest Android 11 based One UI 3.1 out of the box.

Design:

In terms of design, the Galaxy A52, A52 5G, and A72 phones have a brand new rear panel that looks attractive with the matte finish even with the polycarbonate body. On the front side, there is a punch-hole camera in the top middle and thin bezels around the corners. The top side also equips an in-display fingerprint scanner for advanced protection.

Camera:

Samsung has set high standards for camera quality, and the Galaxy A52, A52 5G, and A72 are no exception. By providing exciting camera innovations for the new Galaxy A series, you can enjoy more fun and versatile photos and videos.

Versatile Camera Experience

With the Galaxy A52, A52 5G, and A72, you can shoot vivid and crisp photos and videos with ease with its massive 64MP high-resolution camera. Moreover, instantly convert your favorite moments from 4K video to 8MP high-resolution images with the 4K Video Snap.

Along with this, Scene Optimizer uses AI to shoot with the best settings for 30 categories of images and backgrounds (such as food, scenery, and pets). All three models come with a 32MP front camera for selfies.

Stable day or night

The OIS (optical image stabilization) ensures pictures and videos come out sharp and steady. And there’s no need to miss an important moment anymore in low lighting conditions because of the Night mode that uses multi-frame processing, resulting in a bright and crisp image even in the dark.

Fun content capture

Use AR Emoji and “My Filters” to add style and unique style to your content. In addition, when you capture content from the local camera app, you can now apply Snapchat’s AR lens through Fun Mode.

Specs Sheet:

James is the lead content creator on Sammy Fans and mostly works on Samsung's firmware section. His first phone was the Galaxy S4 and continues to get new S series devices. Most of the time, James tries to learn about new technologies and gadgets but he also sneaks a bit of free time to nearby rivers and nature.

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Samsung no longer interested in EV battery business in the US?

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Samsung could shift its investment from the EV battery business in the US. The company plans to adjust its investment in ESS from EVs due to a sluggish market. The move comes after low demand for EVs, particularly bikes, and growing demand for ESS.

TheElec reports that Samsung eyeing the growing demand for ESS (energy storage systems) in the US. North America’s largest power company NextEra Energy could be awarding Samsung with a potential 1 trillion won ESS order.

Samsung is investing in converting its EV battery pack production line in Michigan, US. The electric bike battery pack line will be dismantled and converted for ESS use. The investment is expected to begin as early as the fourth quarter.

  • The ESS battery pack line will be located in Factory 1, where a battery pack line for Harley-Davidson is currently in operation.
  • Factory 2 primarily produces battery packs for Stellantis PHEVs, such as the Jeep Wrangler 4xe and Grand Cherokee 4xe.

The Korean tech giant is pursuing a 1 trillion won order for ESS batteries from NextEra Energy. The order is estimated to be around 5GWh. The company has started accelerating its penetration into the ESS market since last year with its Battery Box.

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Samsung exploring sensor-shift OIS camera tech for Galaxy phones

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Camera Sensor

Samsung is exploring advanced sensor-shift image stabilization (OIS) camera tech for future Galaxy phones. The company recently filed a patent application related to image stabilization technology for mobile devices in South Korea.

The latest Samsung patent suggests work on the sensor-shift image stabilization (OIS) camera is underway. However, Apple iPhone-like sensor shift camera tech is far from arriving on Samsung’s Galaxy smartphones.

The patent entitled “Actuator for optical image stabilization and camera module including the same” describes how less force is required to stabilize the sensor itself. This allows for a more precise correction of the sensor position.

The patent document shows that Samsung is continuing to develop its ideas and methods for sensor-shift image stabilization. The absence of such cameras is not a sign that the company has abandoned the idea.

Samsung has been working on sensor-shift image stabilization for years. The company aims to upgrade the Galaxy camera capabilities in the future. The sensor-shift stabilization offers a sharper image by moving the camera sensor.

Previously, patents related to sensor-shift telephoto camera surfaced. However, the Korean tech giant hasn’t commercialized the technology. The patent was published recently, but doesn’t mean we will be seeing this upgrade in the Galaxy S25 series.

The development suggests that Samsung won’t include it on Galaxies till an advanced variant evolves. As the exploration continues, sensor-shift OIS feature remains in hope for the future of Galaxy smartphone segment.

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Samsung crafting mixed-reality smart glasses with Qualcomm, Google

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Ray Ban Meta Smart Glasses

Samsung officially confirmed its teaming up with Qualcomm and Google for XR devices. Now, Qualcomm CEO revealed that the company is working with Samsung and Google to develop mixed-reality smart glasses.

According to the info, Samsung is working on portable mixed-reality smart glasses in collaboration with Qualcomm. Not XR headset, the company’s first extended reality product could be smart glasses with AI for new experiences.

Qualcomm CEO Cristiano Amon shared new details about Samsung’s upcoming XR product. In an interview to CNBC, Amon confirmed the collab with Samsung will result in “a new product” that offers “new experiences.”

Beyond that, he hinted that this product will likely be a pair of XR smart glasses, not a headset. Just opposite to Apple’s approach, Samsung and Qualcomm aimed to create XR smart glasses that would be portable and easy to carry around.

“I want everyone who has a phone to go buy companion glasses to go along with it,” Amon said. “We need to reach a point where wearing smart glasses feels no different from wearing regular glasses or sunglasses. Only then can we achieve true scale,” he added.

The XR smart glasses could debut later this year, featuring artificial intelligence. Samsung and Qualcomm reportedly aiming to make XR glasses mainstream, while Google could support them with optimized software.

Following the trend, the XR smart glasses could pack on-device AI capabilities. Some AI features will run directly on the device, others on the phone, and certain tasks will require cloud processing – unlocking “a whole new set of experiences.”

Ray Ban Meta Smart Glasses

Nurphoto | Nurphoto | Getty Images

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