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Samsung confirms MWC 2023 participation, shares agenda
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This year’s first mega mobile event – Mobile World Congress 2023 is all set to begin tomorrow. Major smartphone vendors will be joining the event to launch or present their new smart gadgets including phones, laptops as well as innovations. Samsung has also confirmed MWC 2023 agenda.
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According to the info, Samsung will join the MWC 2023 to showcase products of its “Galaxy Ecosystem.” The recently launched Galaxy S23 series, Galaxy Book 3 Pro, and Snapdragon for Galaxy (chip) are the main highlights of its presentation in Barcelona tomorrow.
The company unveiled the Galaxy S23 series on February 1st, while shipments started on the 17th. At the MWC, Samsung will display the Galaxy S23 series smartphones on a large scale and welcome visitors. Visitors will be able to experience the camera performance and features of the devices in various exhibition booths.
Samsung ULTRAs
The Galaxy S23 Ultra has the greatest camera capabilities when it comes to Android smartphones. And the first Ultra laptop by Samsung Elec – Galaxy Book 3 Ultra is also a powerful member of the Galaxy ecosystem. The company will show off these innovations at the MWC 2023.
More about participation:
- Galaxy S23 Ultra Booth
- Nightography
- 200MP Camera
- Gaming performance
- E-sports stadium
- More about participation
- Galaxy Watch 5
- Sleep Tracker
- SmartThings – Periods tracker, Station
- Samsung Pay
- Smart TVs
- Air purifiers
- Robot vacuum cleaners
- Ultra thin glass – Galaxy Z Fold 4
- Dynamic AMOLED 2x screen of Galaxy Book3
- Galaxy Watch’s Camera Controller
- Android’s Hearing Assistant Feature
Partners will join Samsung
Samsung confirmed that its key partners such as Samsung Display, Google, and Qualcomm have also set up Galaxy experience zones in their exhibition booths. They will showcase various innovative parts and software such as Smartphone OLED Display, Android operating system, and Snapdragon for Galaxy.
In order to target global telecom operators, the company has also prepared a 5G network exhibition booth. It has been revealed that the Korean tech maker will unveil the future of next-generation innovative networks such as “5G virtual base station, new network chipset lineup, and energy saving solution.”
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Samsung no longer interested in EV battery business in the US?
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Samsung could shift its investment from the EV battery business in the US. The company plans to adjust its investment in ESS from EVs due to a sluggish market. The move comes after low demand for EVs, particularly bikes, and growing demand for ESS.
TheElec reports that Samsung eyeing the growing demand for ESS (energy storage systems) in the US. North America’s largest power company NextEra Energy could be awarding Samsung with a potential 1 trillion won ESS order.
Samsung is investing in converting its EV battery pack production line in Michigan, US. The electric bike battery pack line will be dismantled and converted for ESS use. The investment is expected to begin as early as the fourth quarter.
- The ESS battery pack line will be located in Factory 1, where a battery pack line for Harley-Davidson is currently in operation.
- Factory 2 primarily produces battery packs for Stellantis PHEVs, such as the Jeep Wrangler 4xe and Grand Cherokee 4xe.
The Korean tech giant is pursuing a 1 trillion won order for ESS batteries from NextEra Energy. The order is estimated to be around 5GWh. The company has started accelerating its penetration into the ESS market since last year with its Battery Box.
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Samsung exploring sensor-shift OIS camera tech for Galaxy phones
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Samsung is exploring advanced sensor-shift image stabilization (OIS) camera tech for future Galaxy phones. The company recently filed a patent application related to image stabilization technology for mobile devices in South Korea.
The latest Samsung patent suggests work on the sensor-shift image stabilization (OIS) camera is underway. However, Apple iPhone-like sensor shift camera tech is far from arriving on Samsung’s Galaxy smartphones.
The patent entitled “Actuator for optical image stabilization and camera module including the same” describes how less force is required to stabilize the sensor itself. This allows for a more precise correction of the sensor position.
The patent document shows that Samsung is continuing to develop its ideas and methods for sensor-shift image stabilization. The absence of such cameras is not a sign that the company has abandoned the idea.
Samsung has been working on sensor-shift image stabilization for years. The company aims to upgrade the Galaxy camera capabilities in the future. The sensor-shift stabilization offers a sharper image by moving the camera sensor.
Previously, patents related to sensor-shift telephoto camera surfaced. However, the Korean tech giant hasn’t commercialized the technology. The patent was published recently, but doesn’t mean we will be seeing this upgrade in the Galaxy S25 series.
The development suggests that Samsung won’t include it on Galaxies till an advanced variant evolves. As the exploration continues, sensor-shift OIS feature remains in hope for the future of Galaxy smartphone segment.
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Samsung crafting mixed-reality smart glasses with Qualcomm, Google
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Samsung officially confirmed its teaming up with Qualcomm and Google for XR devices. Now, Qualcomm CEO revealed that the company is working with Samsung and Google to develop mixed-reality smart glasses.
According to the info, Samsung is working on portable mixed-reality smart glasses in collaboration with Qualcomm. Not XR headset, the company’s first extended reality product could be smart glasses with AI for new experiences.
Qualcomm CEO Cristiano Amon shared new details about Samsung’s upcoming XR product. In an interview to CNBC, Amon confirmed the collab with Samsung will result in “a new product” that offers “new experiences.”
Beyond that, he hinted that this product will likely be a pair of XR smart glasses, not a headset. Just opposite to Apple’s approach, Samsung and Qualcomm aimed to create XR smart glasses that would be portable and easy to carry around.
“I want everyone who has a phone to go buy companion glasses to go along with it,” Amon said. “We need to reach a point where wearing smart glasses feels no different from wearing regular glasses or sunglasses. Only then can we achieve true scale,” he added.
The XR smart glasses could debut later this year, featuring artificial intelligence. Samsung and Qualcomm reportedly aiming to make XR glasses mainstream, while Google could support them with optimized software.
Following the trend, the XR smart glasses could pack on-device AI capabilities. Some AI features will run directly on the device, others on the phone, and certain tasks will require cloud processing – unlocking “a whole new set of experiences.”
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